"As our global company merged with another, Andrea was contracted to help with communications for employees and our partners/alliances, including email, newsletters, and collateral. Andrea's work with our MarCom department was vital during this complex transition."
Medical Device Sales Director
"What I sent to Andrea for editing was almost a stream of consciousness about a fairly complex subject. What she returned to me was amazing. It looked so professional, it really blew me away. And I haven’t even begun to tap into her social media marketing expertise!"
Dan Walkovitz, Metagami
Vice President of Marketing at Qadence Emergent Designs; CEO, Mainstay Solutions
"Andrea and I collaborated on full-funnel marketing initiatives. She was instrumental from top-level strategy for paid media spend to design and project management. Together, we quickly and efficiently launched campaigns that drove results and revenue for our client."
Director of Partnerships & Digital Promotions Sounds True
Marketing and Communications Consultant: Write, edit, produce, and place social media, blog, newsletter, and email marketing automation, including ebooks and downloads; manage agencies for production and PR
Campaign Goal: Drive prospects to the PlainSmart blog or website to sell online programs online to the consumer.
Marketing Strategy: Use social media, emails, and the website, as well as digital advertising and broadcast media, to acquire contact information for lead generation and nurturing via outbound sales calls and email marketing automation.
Director of Internet Operations: E-commerce direction for multi-national online apparel company, including content creation and management; develop and promote offers; write, edit, and produce social media, blogs, and emails; manage multiple digital advertising and public relations agencies
Campaign Goal: Drive customers and prospects to Customer Service for a phone-only offer to engage callers in conversation for personal upsell.
Marketing Strategy: Use social media, email, and digital advertising, as well as public and media relations, to promote "old-school customer service."
Program Manager: Create, produce, and deploy integrated content marketing; recruit and register schools, manage mentor program, volunteers, and judges; promote and produce event
Program Goal: Attract new and returning schools to participate in the NEA's Poetry Out Loud Program, as well as drive attendance to the competition event.
Marketing Strategy: Use social media, public relations, email, and collaboration with partner organizations to secure participation from Colorado high schools, and promote and publicize school events, the state and national competitions, and the state winner.